For people that want to run numberous ads throughout the year.  Buy 10 tokens for $80 and you can use 1 token per ad. 

If you run a one month ad which cost $10, with no photo or extras (Bold) or Featured, then your token will make your cost FREE ($8) or a 20% discount.

If you run a longer time frame and or add a photo and or the extras, your one token will reduce you total by $10.